“Negotiation [is] concerned with the common interest and mutual dependence that can exist between participants in a conflict.”
Thomas C. Schelling

maan healthcare (m) sdn bhd
Business Development Director, 2010 – 2014
Private Nursing Home
He began his leadership journey in the private healthcare sector, managing a 56-room private nursing home with a 28-member team. In this role, he led day-to-day operations, coordinated key stakeholders (families, medical partners, vendors, and regulators), and guided the sales team to strengthen occupancy, trust, and service delivery.
Ji’s Fashion (m) sdn bhd
Director & Shareholder, 2010-2014
Garment Boutiques
He managed 7 garment outlets in City One Plaza and India import sourcing. Led supplier negotiation, inventory strategy, and outlet execution to convert sourcing decisions into retail outcomes.

heir dynasty (m) sdn bhd
Managing Director, 2015-2020
Agarwood (Oudh) Business
He spearheaded in-depth market research to build a comprehensive framework addressing structural challenges in the agarwood industry, translating market complexity into actionable forecasts and solutions. This work strengthened strategic clarity across sourcing, cross-culture positioning, and growth pathways.
The research culminated in a strategic mega-project proposal valued at USD 150 million. Alongside the commercial blueprint, he led high-level engagements and negotiations in Qatar and Saudi Arabia with key industry figures, including Dr. Tawfiq Al Swailem (Gulf Bureau for Research and Economic Consultation), Mr. Majeed Abdullah (Wholesale Manager, Arabian Oud), and Dr. Al Hussam (Al Hussam Company).
To validate insights on the ground, he coordinated a company delegation to China for comprehensive market research and cross-culture partnership exploration. This effort supported international market entry for agarwood-based perfumes in Huizhou, Xiamen, Guangdong, Lioubu, Fuzhou and Hebei, China.


LogicLab community
Founder & Trainer 2021-now
Corporate Training & Development
As the founder of LogicLab’s community programmes, he has delivered 169 workshops and conducted 32 corporate trainings in pragmatic negotiation and critical thinking. He is actively translating and localising critical thinking training modules into Bahasa Malaysia, making structured reasoning tools more accessible to wider communities.

speakers and leaders berhad (sal)
Director, 2025-now
Interfaith Dialogue
He has spoken at 26 philosophy forums and seminars and moderated 37 interfaith dialogues, alongside dozens of informal dialogues over the past 16 years. Grounded in this experience, he has chosen dialogue as a practical tool for harmony, trust-building, and peacemaking across differences. Open to collaborations with partners in Malaysia and across Southeast Asia and beyond.


